A CRM for coaching institutes is software that captures every student enquiry from Facebook, Instagram and WhatsApp, and gets a counsellor to follow up before the student picks another institute. Salesgem is built for coaching institutes, coaching centres and training centres — it captures enquiries from every channel automatically, assigns each to the right counsellor instantly, and tracks the student through to enrollment.
The problem isn't your team — it's the lack of a system built for how coaching businesses sell.
Connect Facebook Lead Ads, Instagram Lead Ads and WhatsApp once. Every new enquiry lands in Salesgem instantly — no copy-paste, no checking emails, no missed students. Google Ads leads can be routed in via Zapier or Pabbly while native support is in development.
See every student journey at a glance — Enquiry, Demo Class, Fee Discussion, Payment, Enrolled. Move students through stages, spot who's going cold, and know exactly where your month's enrollment target stands.
Set rules once: route by course interest, location, or source. UPSC leads go to your academic counsellor, tech leads to your tech team. Every student gets the right person on the phone — fast.
Start your free 14-day trial. No credit card. Free migration support. Cancel anytime.
Have more questions? Our team is happy to walk you through how Salesgem fits your institute.
Book a free demoSalesgem is built specifically for coaching institutes and training centres with 2–20 counsellors. It captures student enquiries from Facebook Lead Ads, Instagram Lead Ads, WhatsApp and your website automatically — Google Ads leads can be routed in via Zapier or Pabbly while native integration is in development — tracks every student through a visual pipeline — Enquiry, Demo Class, Fee Discussion, Payment, Enrolled — and reminds counsellors to follow up before students pick another institute. Most teams are fully set up in an afternoon.
A CRM helps training centres enroll more students by eliminating the two biggest reasons enquiries go cold — slow response and forgotten follow-ups. When a student enquiry arrives, Salesgem assigns it to a counsellor immediately, who can set a follow-up reminder for the right time. Counsellors can track every student's stage, log WhatsApp conversations, and schedule demo classes — all from one place — so no enquiry is ever forgotten.
Salesgem captures enquiries directly from Facebook Lead Ads, Instagram Lead Ads, WhatsApp, and your website or landing page forms — every new enquiry lands in your pipeline automatically, no manual entry. Google Ads leads can be routed in via Zapier or Pabbly while we build native support.
Yes. Salesgem captures WhatsApp enquiries and logs every conversation against the student's record inside your CRM. Counsellors can send and receive WhatsApp messages — fee structures, course brochures, batch schedules — directly from Salesgem, so student conversations no longer live on personal phones.
Yes. You can schedule demo classes, set follow-up reminders, and log the outcome — all within the student's lead record. Set a reminder right after the demo and Salesgem sends a push notification at the right time, so no one slips through.
Yes. Salesgem tracks each student's source through the pipeline from first enquiry to Enrolled, so you can see which platform — Facebook, Instagram, Google, or WhatsApp — is actually driving paid admissions instead of just form fills. The breakdown is visible in the reports dashboard.