I have spent years managing sales teams, and most of that time has been spent watching what happens after a lead arrives. I started in the aesthetic clinic world, then worked with coaching institutes, solar companies, and a few dealerships. The product changes. The channel changes. The one thing that…
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Why leads ghost you after saying “I’m interested”
Leads ghost after saying interested far more often than most sales teams admit, and it is rarely a real change of mind. Most leads who say “I’m interested” and then vanish went quiet because the follow up was too slow, stopped after one or two touches, or never reached them…